A Partner by your side

Studio Auriga is a company specialised in
embroidery machines for small,
medium and large companies.
Since its founding in 1957, it has been a strategic partner for its customers, offering a range
of technically excellent products - such as Tajima machines, Pulse software, laser cutting
and GMI engraving systems - as well as highly specialised consulting, support and training services.
A reliable interpreter of the evolution of the industrial and creative world,
which has been helping customers become leaders in their markets for over 60 years.
History
A constant journey alongside customers
For Studio Auriga, achieving increasingly higher
quality goals is an integral part of its DNA.
A path that began in 1957 and has since then been enhanced
with many chapters. An Italian story, made of knowledge,
passion, innovation, creativity and experimentation.
Angelo Gregotti, Founder and Chairman
Client needs have always come first, ever since the Founder Angelo Gregotti searched for
and found in Tajima – a Japanese manufacturer of industrial embroidery
machines – an ally willing to technically develop the ideas and needs
he intercepted in the Italian industrial sector.
Gregotti Diary
In this section, I will have the opportunity to recount impressions,
events, and anecdotes from 1957 to the present day, trying to
convey my personal testimony on the evolution in the industrial
embroidery sector and the world around it...
In this section, I will have the
opportunity to recount impressions,
events, and anecdotes from 1957 to the
present day, trying to convey my
personal testimony on the evolution
in the industrial embroidery sector
and the world around it...
Group
One family, many services
Since its establishment, Studio Auriga has always interpreted
the market’s evolution. To do so, it has implemented
its offer from time to time with additional services,
provided through associated companies, in order to
support customers with targeted consultancy
or long-term collaborations.
Stefano Pucci, CEO
Besides Studio Auriga, the specialised partner in supplying industrial embroidery machines, new divisions have
been set up, such as AurigaAcademy, European centre for embroidery training, Auriservice,
for technical support and spare parts, Threads and accessories, focusing on seeking products for the
embroidery industry, Pulse, an embroidery software and management program division, StudioAutomotive,
a division devoted to embroidery technologies for the automotive and interiors sectors, and Aurifil,
a manufacturer of natural threads.
Identity
Auriga Manifesto
The creed of the Studio Auriga group is
to promote the art of industrial embroidery in Italy
to support the country as a world leader
in the luxury goods and quality fashion industry.
For this purpose, it provides the best technologies,
sustainable and innovative materials, a close-knit team
with many years of experience and an all-round
qualified technical and training service.
2. Customised advice
All departments of the group offer a targeted and
specialised consultancy service, to turn the most
specific needs of customers into practical
and effective technical solutions, also
by guiding them in customising the machinery.
1. Technical
perfection
In pursuing new targets,
Studio Auriga explores
the market and provides
its customers
with the best machinery,
to guarantee
innovative processes
in line
with the highest
quality standards.
3. Value of people
The Studio Auriga team is a community of experienced
and professional people. The company believes that the success
of each project largely depends on the skills
and dedication of each individual.
4. Languages of creativity
Throughout each work stage, Studio Auriga speaks
the language of creativity and that of creative
people. It is the starting point, the stimulus
that allows the company to understand their
requirements and turn them into a range
of products and services to meet their needs.
6. A bridge between Italy
and the rest of the world
Studio Auriga enables dialogue between the needs
of the Italian market and cutting-edge international
technologies, such as the Japanese Tajima machines
or the Canadian Pulse embroidery software. An attentive
interpreter, who intercepts needs to anticipate solutions.
5. Sustainability
Studio Auriga
is committed to
complying with
high quality
standards and certified
at a European level,
also by supporting
initiatives
that involve recycling
textile materials
and environmental protection.
It carefully selects
its suppliers,
making sure
they come
from countries where
the production
processes are safe
and certified,
both in terms
of the products
and the workers
involved.